Wii World Domination Continues, Outsells 360 In US
Author: Rees | Date: July 18, 2008
Nintendo have announced via press release today that, according to sales figures released by NPD, the Wii has now become the best-selling console in America. At 666,000 units (the console of the beast?) sold last month, the total number of Wiis in US households is now at the 10.9 million mark – impressive numbers by anyone’s standards.
It also makes Nintendo’s little white machine the best-selling games console of this generation.
Looks like going after the “casual games market”, something that barely even existed in 2006 when the Wii was launched, has paid off for Nintendo in a big way – and that doesn’t even count the 20.8 million Nintendo DS’s in the US. It’s starting to make sense why Microsoft seem to also be jumping onto the lucrative casual bandwagon now.
Cammie Dunaway, Nintendo of America’s executive VP of sales & marketing (and Nintendo’s E3 press conference speaker) had this to say:
“Wii was created with the goal of expanding the gaming universe through its intuitive motion-sensing controller … As we have demonstrated this week during the E3 Media & Business Summit, Wii continues to pioneer new ways for people to interact with their video games and with one another.”
Is this the second coming of the great Nintendo? It’s certainly starting to look that way, although most of the company’s fans will say that the Big N never went away in the first place.




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